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Chong Soon Onn

Author, Consultant & Trainer

Founder Kash Academy

Soon Onn is recognized as one of the foremost experts in insurance and investment planning in Asia. He has more than 3 decades of award-winning experience in the insurance & financial services industry and has received most of the industry's top awards.

He is also highly sought after as a speaker, trainer and curriculum design specialist and has been consulted by numerous banks, insurance companies and financial institutions throughout Asia.

He has coached hundreds of agency leaders to build their own million-dollar agencies and has trained tens of thousands of agents in the area of sales, motivation and leadership. Many of them have gone on to achieve Million Dollar Round Table (MDRT) as well as Court of the Table (COT).

Awards Won

  1. Million Dollar Round Table x 4 times

  2. Court of the Table

  3. Star Club Award - Double Qualifier

  4. Distinguished Toastmaster Award

  5. Special Award for Outstanding Performance - Management

  6. National Achiever's Congress - Outstanding Achievement Award

Corporate Positions
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Great Eastern Life
Vice President of Learning & Development

Responsible for Sales, Motivation & Leadership programs across Asia

  • Hd of Leadership Development

  • Hd of Agency Professionalism Task Force

  • Developed Selling Skills Training program

  • Developed Psychology of Champion program

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United Overseas Bank
Vice President (Regional)

Responsible for Bancassurance Training in Singapore and China

  • Developed training curriculum for personal bankers.

  • Designed a selling process program for personal bankers

  • Developed training curriculum for Bancassurance Managers

  • Set up the training department in UOB Shanghai, China

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Great Eastern Life
Vice President of Agency

Manage and Supervise 50 agencies

  • Hd of RP/ILP Sales Task Force

  • Organizing Chairman for Great Eastern 1st Strategic Leadership Retreat

  • Head of Associate Manager Development Program

  • Organizing Chairman for 1st Great Eastern Recruitment Seminar

Manulife Asia
Hd of Regional Training

Responsible for Agency Training across Asia

  • Oversee the training and development needs of agents and agency leaders in 10 countries in Asia

  • Partner with Agency leaders, L&D colleagues and Corporate Partners to identify and drive a comprehensive learning strategy for the business teams across Asia

  • Drive Agency Leader effectiveness strategy across Asia

  • Developed eLearning and Learning Management System (LMS) for agency training

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